Lawyer jokes aside, legal marketing and public relations is serious business. As our society becomes increasingly litigious and potential clients face more choices for their legal dollar, the importance of savvy legal marketing and public relations has become more critical. Attorneys and related legal services have to differentiate themselves quickly and clearly, and that’s where we fit in.
Remove all reasonable doubt about your public relations service
Write2Market’s legal marketing practice area is staffed with employees that understand your world—how you can’t over promise, must maintain the highest standards, and yet must still compete in a cut-throat economy for the best clients, retainers and relationships. Here’s how we’ve helped clients like you:
- For LegalTube, a California marketing option for all times of attorneys, Write2Market helped create search-engine friendly content as well as a legal blog that feeds hundreds of attorneys across the country with a steady stream of leads from the web. (see the blog here http://bit.ly/ckaEty)
- For Escrow Associates, a leading software escrow provider, we crafted an online knowledge center with a number of issue-centric downloads that educates their market (attorneys) on how to use their services. Their web site leads jumped 33% with this educational legal marketing campaign.
- For IP Today, an intellectual property trade journal, we pitched and ghostwrote an article on how to manage escrow agreements. When you market legal services, this kind of exposure in prestigious journals is worth its weight in gold.
Award-winning legal writing creates publicity wins
Our team is composed of top legal marketing minds like Casey Fiesler, JD, recipient of the Burton Legal Writing Award and graduate of Vanderbilt law school. Find out how much more smoothly your client development efforts proceed when you have legal marketing and public relations support from our committed, experienced team.